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Just like any business, starting up a stationery shop requires lots of research beforehand. Where exactly you will set up your shop, figuring out your starting capital, right down to where you will be getting a reliable supply of stock. It may all seem daunting at first, but once you get the ball rolling your business will be transformed into a success!
So, what are some of the things to consider to ensure your business is worth your time, effort and money?
Who Are You Selling To?
One of the most important things to do is to map out who exactly you will be selling to.
Are you targeting schools and teachers? If so, your business should focus on exercise books (of all kinds and easy to customize!) mathematical sets, school attendance registers… Basically everything students require to learn and thrive!
Or are you more interested in selling corporate stationery? Then your stock should focus on files, typing paper, thermal rolls, note pads and notebooks; so that your customers feel like all their office stationery needs are met when they come to you.
We All Need Stationery…
And of course, we cannot forget those who simply love having stationery because their day-to-day need to be organized! Whether these are parents or even entrepreneurs, they are looking for items that will simplify all the tasks they need to achieve. This means if they are looking for sticky notes, pocket notebooks, permanent markers, or clothing labels then you are their one-stop shop for all their needs.
That’s Where We Come In!
Once you figure who you will be selling to and identify what items you will be stocking in your business, then it is time to bring your vision to life with the help of Kasuku Stationery! We are here to provide a wide range of quality and affordable stationery so that your business is elevated, and your customers feel satisfied with your products and service. Convinced? Talk to us today!